Planning Your Meals for a Healthier & Less Stressed week

Planning Your Meals for a Healthier & Less Stressed week

Meal planning doesn't have to be a huge chore or an all-or-nothing activity. Committing to an achievable meal planning goal each week will help save time and money, along with improving your health and reducing stress. Healthy, delicious meals don't have to be time consuming or complicated! 

Sign up for my free email course to master your meal planning at

Jenna Redfield is the leader of the Twin Cities Collective, the largest resource in the Twin Cities for bloggers, small business, entrepreneurs & creatives.

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I'm your host Jenna Redfield, and I'm here with my guests, Melissa Lisa, and she is someone I've known for a while. And you wanna introduce yourself?

Malisa Lieser 0:56

Yeah, sure. I think we actually met at a girl creative event at me. Summer of 2016. That's what I remember. It was at arcs Valley village. They

I think that was the first time I met you.

Jenna Redfield 1:08

Yeah, that was a fun. I love girl creative and I'm hoping to get Kylie on the podcast sometime. Yeah, that was so fun. Yeah, there's so many great networking event. I remember that because we got to pick out clothes and like put them on the mannequins. Yeah, I didn't remember that was the first time I met you. That's awesome. But you are very involved influences collective, you can do a lot of our events. So can you kind of give us a little bit background about you? and Why here?

Malisa Lieser 1:31

Yeah. So I'm Melissa Lazar, I actually work in b2b marketing during the day and and in evening, I'm what I call a modern day hippie. I love natural living, real food, and just kind of reducing the amount of junk in my life and in my kids lives. And then my husband, I are actually also in the process of building a new website for daycare providers and parents. But that is a little bit down the road. So

Jenna Redfield 1:59

I remember you you had that idea. months ago in our mastermind, I remember you telling us

Malisa Lieser 2:03

yeah, we came we started thinking about it in May. Yeah. But it's just kind of taken a while to get to this

Jenna Redfield 2:08

point. Yeah, I think it's a really cool idea. And I think it's something that people need. So yeah. We'll see how it goes. Yeah, so so. So the reason I brought you here today was because this topic of self care so important. And one of the things that is something that we haven't really talked about yet this month is like nutrition. And so what you kind of help with is meal planning and meal prepping. So can you talk about that and why that's important and what it is.

Malisa Lieser 2:34

Yeah, so I started being hardcore meal planner, probably about five years ago, my husband and I didn't have any kids at the time, we were just, you know, working young professionals. But we weren't making a lot of food on our own. We were kind of doing the fast meals where we would buy a frozen pizza or eat lean cuisines for lunch. And I just started learning more and more about what types of chemicals and ingredients are in those types of foods. The first blog, I think I found was called 100 days of real food. And it's still a great resource if you're looking to clean up your diet, but we just started leaning more towards things where we either made it ourselves, or we were looking for food that didn't have all this ingredients that you can't really pronounce or don't even know what it is. And so since then, it's been a continuous journey. You know, we've, we've eaten paleo, we've done whole 30s we're not on any specific diet right now. But we really just try to have real food in our house. And that's what we try to feed the kids and also still have fun with it. I mean, anybody who follows me on instagram knows I love donuts. I love my iced coffee. There, you know, it's a balance. Yeah, but we really try to keep it healthy and but also keep it reasonable and doable.

Jenna Redfield 3:49

Yeah, I think that's important. Because I think when people are like, I need to eat healthy, but they're like, then I have to give up everything is Yeah,

Malisa Lieser 3:56

I think that's a huge barrier for people. As you know, when you think about going on a diet, which I don't like the word diet, I don't do diets. But when you think about it, you think of how you're never going to eat a doughnut again. And then that just usually makes you binge on those foods. Because you, you know, you're thinking forever, when really, it doesn't have to be like that. So and I just found actually, that when you eat real Whole Foods, you don't really need to diet and you can kind of eat what you want. But because you're eating really nutrient dense food and foods that will keep you full for longer. You don't necessarily have to count your calories or watch what you're eating as much interesting.

Jenna Redfield 4:35

Yeah, cuz I think I did whole 30. In May. It was awful, because I Well, it was just like, they're very strict about everything. And you can eat certain things. And I'm like, I think it helped me in a way where I learned about new foods that I didn't know about, but at the same time, it made me really, I don't know, it just wasn't a good experience. So I totally understand what you say about diets where it's like, they're sort of restricting that you can't eat something, you certainly hate them. And then you kind of go backwards off.

Malisa Lieser 5:02

Yeah, well, and whole 30 really isn't meant to be a long term. Right? It's a 30 day set. So yeah, it's probably going to suck for those. Yeah, it's but you know, I think ideally, it's to help you realize what foods maybe don't make you feel great, like somehow react to dairy. Some people react to greens, sugar is a huge one that affects people in so many different ways. So I do think whole 30 has its place, but for a long term diet.

Jenna Redfield 5:27

I couldn't Yeah, yeah. No,

Malisa Lieser 5:29

I like my bread and my cheat. Exactly.

Jenna Redfield 5:30

Yeah. You know, and it's just interesting. So how did you like so now you've started doing classes with meal prepping? And meal planning? How did that come about?

Malisa Lieser 5:40

Yeah, I Well, I started my blog in October of last year, and just kind of started blogging about various topics of how to meal plan or types of recipes. I do have some worksheets and stuff. And I wanted to kind of branch out into help like serving more people. And so this fall, I did some community add classes, I did two on meal planning, and I'm doing one upcoming on natural personal care items. And this was just kind of dipping my toe in the water to see if you know teaching classes is something I'm interested in. Or if I really would want to do more like one on one help with people, or just kind of if I want to keep it a hobby, which it always has been it's just part of my life now and something I like to do. Maybe I don't necessarily even want to turn it into a business. I just want to talk about it. Hmm.

Jenna Redfield 6:28

Let's talk about that. Because I think there's a lot of people in Prince's collective that are like, you know, I have this interest in something, but I don't know if I should turn it into business. What do you think is like, the that turning point, at least for you? Or what? Or do you just keep it a hobby? Or do you turn into business? What do you what do you think about that?

Malisa Lieser 6:46

Yeah, I guess for me, I didn't go into starting this blog, to turn it into my full time job. You know, I, I like my job in marketing, I maybe down the road would want to do more part time. But I didn't go into saying, Okay, I need to start making a lot of money because I want to quit my job. And so for me, it's just kind of been dabbling here and there and trying different things, whether it's teaching a comedian class, doing a challenge, stuff like that, where maybe I make a little bit of money, but it's really not the main purpose. My my whole thing is I'm so passionate about talking about this kind of stuff, and teaching people what I do that it's just more fun for me. And if I think I think if I tried to go cold turkey and make it a full time thing, it probably wouldn't be as enjoyable for me. And I've heard that before and other podcasts of people who had a hobby that they really loved. So they turned it into a business and then it just became more of a chore than something that they loved. So I think I'd have to balance that line pretty closely for me, because I would hate for this to be something that I didn't love and and I don't really think that would happen at this point. Because I'm it's just so ingrained into my life, but I wouldn't want to lose the passion.

Jenna Redfield 7:59

So why not? Did you start decide to start the blog? Was that just you're like, Oh, I just want to try it? Or what was like the reasoning?

Malisa Lieser 8:05

Yeah, I've actually blogged off and on for probably 12 years, I've had so many different variations of blogs from Zynga to blogs, you know, yeah. And so this time, I just was like, I think I want to blog again. So I kind of just did it. I built a Squarespace site and actually had a ton of fun throughout that process. Because it's so customizable and so easy to use. I probably spent, like way more time like building my website, you know, working on my business versus working as a business kind of thing. Yeah, so I was really I'm going to try it, I'm going to throw out some potential services I might offer I, you know, I really didn't have any expectations. But I've been listening to tons of podcasts about entrepreneurial journeys and passive income and stuff like that. So I was just kind of interested in getting into that world a little bit more. So yeah, I just kind of tried it in, I think I overcommitted with the blog, because I was doing like two or three posts a week, which is a lot. And so I really have kind of chopped up on the blogging part. But I still use Instagram and Instagram stories to kind of get those messages across. Because for me, that's just an easier way to tell the story than to sit down and write it I take a lot of pictures, do the whole Pinterest thing and you know, posting in multiple places. So Instagram Stories is a lot of fun for me to spread my message.

Jenna Redfield 9:28

Yeah, I was we were talking before the episode started about how Instagram Stories has changed the game when it comes to what people are watching what people are consuming, and all that stuff. Because blog, I think, and I and this is why I don't want to like say this out loud. But like I think blogging is kind of dying a little bit. But there's other things that are replacing it. I think that Instagram and social media are becoming the new blog and the new way to express yourself. And I think Instagram Stories is an easier way even than Instagram to do that. Because there's not a lot of editing, it's very much in the moment kind of things. And so yeah, I just thought that was interesting that you said that, that that's kind of your focus is Instagram stories.

Malisa Lieser 10:08

Yeah. And, you know, I kind of agree that blogging is dying. I mean, I used to probably eight or nine years ago when I had a different blog, you know, I would comment on people's blogs, like every post, I had my Google Reader, you know, full of posts to read, and I would sit at work, like do it over my lunch break. Like I read blogs for fun. Yeah. And now I just don't really have the time for it. And I'm much more apt to scroll through Instagram or read, you know, listen to a couple of stories while I'm taking a break from working. And it's just kind of an easier way to consume information these days.

Jenna Redfield 10:43

I totally agree. I think people, I don't know why, if it's the ease of use, or people just don't have time to read long blog posts anymore. I don't know, I think that Well, one of the biggest issues I think is there's so much more content now. It's hard to consume everything and you want to consume, at least I do want to consume, I want to be caught up with everyone. But it's like I literally would have to have that be my full time job of just watching everyone's everything. And it's very hard. So I think with people especially like you, like have kids, you know, it's easier for you to just do a quick story here and there. And then your friends and family will still be updated on what you're doing. Yeah, I think that's good.

Malisa Lieser 11:20

Yeah, and I keep I do keep my personal Instagram private, where I have my kids and then I have my Melissa laser one for more meal planning, natural living stuff like that. Just because my Melissa laser one is public. And I'm kind of creeped out by random people being able to see pictures of my kids and, you know, know more about my life than I want them to.

Jenna Redfield 11:43

Yeah, I have a I have a private one to that's just like photos that aren't cute. Because I my my brand is very much like curated. And so I literally have an account just because I'm like, Oh, this looks terrible. But I just want people to see my photos. Yeah,

Malisa Lieser 11:56

yeah. My personal one is to

Jenna Redfield 11:58

Yeah, that's really good to know. And so is that how you promote your your classes and stuff? Is it through mostly social? Or how do you tell people? Or is it just through

Malisa Lieser 12:09

the classes for community and I really just kind of posted on my social media, but the community Ed organizations do a really great job of promoting for you. They send out the catalogs, they send out emails, they highlight certain courses in different areas. So I really didn't do a ton of promotion and was able to get people in the classes. So I'm really excited about the one next week because that one is full and Oh, wow. It's the make and take one. So people actually get to make some care items, and then bring them home with them and have the recipes.

Jenna Redfield 12:37

So I without spoiling all the things that you talked about in your paid class, what kind of are the things you talked about? Just in general in your meal prepping class?

Malisa Lieser 12:46

Yeah, so the meal planning one, what I do is sort of walk through the process that I've come up with that works for me for meal planning. So it's a five step process from you know, making your list, assessing what you already in your kitchen, planning the actual meals you're going to make going shopping, etc. I really promote shopping once a week, because it's a great way to save time, save money. And if your meal plan, you really shouldn't need to go to the store multiple times a week. So I just kind of have some little tips in there too. And I actually have a free email course that walks through this whole process. So people can sign up for that on my website. And it's just a daily email for five days that walks through the whole process for people if they are interested. And then in the making take class, we're going to make deodorant, facial oil and like a body butter.

Jenna Redfield 13:38

Oh, wow. So it's like, not food? Oh, no. Okay, interesting. Yeah. Like natural, natural. Okay. products that you would use on yourself. Yeah, that's fine. I've heard so many interesting things about deodorant and about, you know, that kind of stuff.

Malisa Lieser 13:52

Yeah. When there's a lot on the market now. So yeah, I don't want to only go to Target or now. Yeah, Target has a couple of brands now.

Jenna Redfield 14:00

Yeah, cuz I got it really into like, organic and stuff a few years ago with like, my shampoos and stuff. And I start going to Whole Foods I started using like the dirty app. Yeah,

Unknown Speaker 14:11

yeah. I love that.

Jenna Redfield 14:12

promote that. I just it talks about, like, what kind of things are in your products that you don't you don't want? But it's hard to like, figure out, you know, which ones are the best? And that's a lot of trial and error.

Malisa Lieser 14:23

Yeah. And it's kind of a personal comfort level, I use think dirty. And my, my threshold is something with the three or less I would use. If it's above a three, I really have to kind of take into consideration like what is the offending? Yeah. I don't like like if it's fragrance, okay, maybe I would use it. If it's

Jenna Redfield 14:42

something formaldehyde, I'm

Unknown Speaker 14:43

probably like you kind of decide for yourself true is

Jenna Redfield 14:47

Yeah, I always found that weird. So basically, the app like rates, products on a scale from zero to one to 10. Yeah, and it's zeros, good antennas, bad. And it's like green versus red. And so the more like bad products that has the higher number, and then the and so a lot more of the organic and like natural stuff is like a lower number. But yeah, they're like sense. Like fragrances was one that was a bad thing. And I'm like, Well, what if you want to smoke it? I don't know. Like, there's certain things where I'm like, that's like, okay, I don't Yeah,

Malisa Lieser 15:15

and that's actually they rated based on three factors. One is, like carcinogenic ingredients, which are cancer causing ingredients, I think one is fragrance because there are so many people that have sensitive sensitivities to fragrances. So something is very strong smelling. Maybe it's not toxic. But if you're sensitive, yeah. Okay, that makes sense. Okay, but actually, fragrance is can be very toxic. Because, you know, like, Stephen, like for breeze or laundry detergent, you're not getting real ocean breeze sense. Like, that's chemicals that is making those sense. So you just kind of have to decide for yourself what you're comfortable using on yourself.

Jenna Redfield 15:57

Yeah, I think it's a good guy just to also find what about new products? That's, that's I've used that app also just like, I never heard of that. And then I like looking at that whole foods. And so I look it up. But yeah, that's really interesting. So moving forward, what you so you kind of don't really know yet what you want this business to be or whatever. But do you want to potentially have it be a business? And then like, maybe you said, maybe doing part time at your job? Or is that kind of a goal, or?

Malisa Lieser 16:23

Yeah, I don't think this would ever be, you know, a big income generating business. For me, really, I like doing little things that maybe will make a little bit money. Like I said, I did a, I did a clean eating challenge earlier this spring. And it was a paid challenge. So I made some money there. I'm doing these community add classes. And there's a fee, obviously, for people to take them. So I like doing stuff like that, as opposed to maybe like dedicating myself to building a one on one client base or something like an online course or something. Yeah. And plus, with this other business that my husband and I are trying to build, I just, I don't think

Jenna Redfield 16:59

that's true. That's true. Very true.

Malisa Lieser 17:01

But yeah, I think if I do, you know, if if my our other business takes off, and I still want to keep pursuing the real food and meal planning and natural living thing, you know, going, going to less hours at my corporate job will just allow me to like explore the things that I'm interested in. Not necessarily because I want to make a million dollars on it. But just because I have interests outside of that I want to explore. And thankfully, my job gives me a little bit of flexibility to do that now, where I can spend more time with my kids have certain days of the week off, and it gives me a chance to pursue those interests.

Jenna Redfield 17:37

That's awesome. So this month's topic is self care. Can you talk a little bit about what self care looks like for you? And how you take care of yourself?

Malisa Lieser 17:47

Yeah, so I'm an introverted person. So time to myself is very important for me to recharge. So a lot of times, it looks like maybe going for a 10 minute walk at lunch, like decompress, or getting a pedicure and reading a book or going to a coffee shop and reading just things where I can be quiet, and not have to talk to anybody or act a certain way, I can just kind of get lost in my, my own activity without being impacted by others around me. That's really important for me. And, you know, in the past, when I was in college or high school, I would feel bad about that. I mean, I've always been an introvert, I've always been someone who loves to spend time alone. But now it kind of seems like being introverted is cool. And like, people are embracing it and talking about it more. And, you know, like, there's so many means of being an introvert and like wanting to cancel your plans on Friday night, because you just want to stay home and like watch Netflix. So yeah, for me, it's really just kind of finding activities that I can do on my own that let me kind of zone out and not have to perform or talk to other people, or act a certain way. How do

Jenna Redfield 18:59

you deal with having kids and then being able to have time to yourself? That's a good

Malisa Lieser 19:04

question. Thankfully, my kids are great sleepers. They are in bed by eight o'clock. And so I usually don't go to bed until 11. So I have a couple of hours every night where my husband and I watch our shows, you know, we fold the laundry, I do stuff on the computer. And you know, it's probably not the best for our relationship. But we both kind of I think just we like that time where we're doing something, we're in the same room as each other. But we're not having deep conversation usually. So that's kind of my time where I just get to relax and not have to do anything stressful.

Jenna Redfield 19:39

Yeah, because I always I don't have kids. So I'm always curious. Because I'm always looking. I'm like, how do they have time for anything? I don't understand.

Malisa Lieser 19:46

Yeah, it gets easier as they get older to another sleeping and taking bottles and stuff like that just gets a lot easier. A little older. That's

Jenna Redfield 19:55

true. That's interesting. Yeah, that's true. Yeah. Because otherwise you're up all night with them or whatever. Yeah, I haven't cousins. I had babies this year. So I'm like, hearing all these stories. But yeah, so is there any advice that you'd give to someone who like saved me, because I'm terrible at eating about like healthy eating, and how to like, just start basically, improving your diet.

Malisa Lieser 20:19

Yeah, so I would not recommend just going cold turkey and going on a quote diet, where you're only eating lettuce and Turkey. I think just finding a couple of recipes that you like, and are healthy. And you know, committing to maybe cooking two meals a week, just start small to get in the habit of eating those healthy foods. The other thing is maybe finding some swaps for your favorites that are a little bit healthier. So maybe if you like Snickers bars, maybe try Laura bars instead, which are more of a fruit and not based, but they have flavors that still taste sweet and dessert like. And I mean, honestly, it's just about finding the balance that works for you. You know, I still eat dessert pretty much every night, even though I'm you know, I preach clean eating. Because I just know, for me that that's a habit and a ritual that I love. And I I'm not willing to give it up. So you kind of have to know what you're willing to sacrifice and what you're not.

And finding healthier alternatives is always helpful. You know,

they have organic mac and cheese, but that doesn't mean it's so yeah,

I mean, just being educated on, you know, what are your non negotiable, like, for me, I really don't like fake sugar in anything and like dyes and stuff I can't pronounce. So if I'm buying something in the store, that's just kind of my like, bare minimum of this is what I'll buy. And if it doesn't fit in that then I just don't buy it.

But there are places like Thrive Market and

growth collaborative. Those those services have a lot of the healthier alternatives and their mail ordered. So if you can't find something in the store, you could probably find it online. Whether its food or personal care items, or cleaning items. Yeah,

Jenna Redfield 22:16

cuz I know that. There's a few like co ops around town. Yeah, I have a lot of like, I will go to like when sometimes. And there's a few other ones. But yeah, cuz otherwise, before, you know, 1015 years ago, there wasn't such a thing, you know, and now I think Whole Foods, and a lot of those places have really made it more common to have a lot of organic stuff.

Malisa Lieser 22:36

Yeah, I agree that the you know, the chemicals in cleaning supplies and personal care items. I mean, that's becoming very mainstream. Like I said, you can get a lot at Target even, you know, my favorite shampoo brands are at Target. The deodorant cleaning, like seventh generation has like sent free die free stuff. So just doing the best you can with whatever is accessible to you is a great way to start to and making small changes along the way. You don't have to throw everything away that's in your makeup bag, because it's toxic. You know, if you run out of something, then maybe look for a healthier alternative when you're ready to buy the next thing, for sure. So

Jenna Redfield 23:14

one thing I kind of want to start talking to people about is what their current favorites are. Yeah. So what are your favorite like podcasts? You mentioned? You listen to podcasts, what are your favorite podcast,

Malisa Lieser 23:24

I listened to a ton of podcasts. How I built this is my favorite podcast by NPR. And then there's another similar similar one called success how I did it. And I can't remember who puts that on newspaper or magazine. I can't remember. Those are two good like entrepreneurial stories that kind of shares, common brands of how they got started and how it grew. I love happier by Gretchen Rubin. And that's a weekly podcast that just kind of shares tips about different personality types, little tips that you can do daily to make yourself a little bit happier. And she actually is for tendencies quiz. And I learned that I'm in a glider from that guys. And it totally kind of makes sense. What my personality. So in a bladder is basically basically you it's hard for you to manage internal expectations or hold yourself accountable. But if someone else is you're accountable to someone else, like a co worker or a boss, you're going to achieve that because you don't want to let somebody down. So there's four different types and that that stuff is really interesting to me.

Obviously, Twin Cities.

Who else it's hard to think of top my head smart, passive income, kind of the big ones, but I've been trying to get a little bit outside of my comfort zone with it because I for a year I probably listened to all entrepreneurial, entrepreneurial ones. So trying to learn about other ones that are out there. I loved the S town podcast. Oh, yeah. And if there if your local Minnesotan, what you probably are if you're listening to this in the dark, yes. Really good. About Jacob Wetterling case. And it was actually they were taping it while the whole news broke and it was so suspenseful and creepy, but it was so good. And I think they're coming out with another season.

Jenna Redfield 25:18

Yeah, I totally listened to that one. And it was really good. I recommend it. I listened to one called dirty john.

Malisa Lieser 25:25

Yes, I heard that. I want it. Yeah, I

Jenna Redfield 25:28

liked it. A lot of people didn't. Okay, after listening to it, they're like, Yeah, but I thought it was good. It was like a true crime sort of story. Told backwards. I don't know. I like a lot of those those kind of podcasts where they're like, suspenseful. Yeah, I listened to quite a few of those. Oh, and

Malisa Lieser 25:45

when I want to plug is held side hustle school, okay. It's a daily podcast that share a short story of someone who has a side hustle and like how they, how they did it and what their success has been. But it's not. It's not meant to be people who like quit their job to start here. So people who wanted just another source of income, they wanted to diversify their income and have a cushion. And so that's been really inspirational, actually, just to hear about the huge variety of people who are side hustlers. And the most random things. Like there was one story of a woman who makes harnesses for chickens. Oh, like, okay, you know, who know you can make money doing? Yeah.

Jenna Redfield 26:22

Everyone can make the money doing the weirdest things in the world. Yeah.

Malisa Lieser 26:25

An audience isn't Yeah,

Jenna Redfield 26:27

and I, I'm hoping next year, I'm still planning out all the topics for the month, every month in 2018. But one of them is going to be side hustling, because I think that's something that a lot of people are doing nowadays. And I think it's not really talked about a lot. So it's good that there's other podcasts that are talking about that.

Malisa Lieser 26:46

Yeah, I feel like it's a huge movement going on right now. And, you know, I think maybe in the years past, it was almost expected that if you had a side hustle, you were trying to make it your full time job. Whereas now it sounds like it doesn't have to like it's just another way to make money. And it's another security blanket where if something did happen with your full time job, you have some money to fall back on, or a way to make an income.

Jenna Redfield 27:09

Yeah, that's so true. Because I, for me, like I did, like, eventually quit my job. And then I was like, gonna do my business full time. But then I realized I was like, Well, if I want to like the fully, like, reliant on my business to sustain me, and I kind of liked having it on the side, because it was more of my creative outlet. So it's been kind of nice having to go back to a job and then being like, oh, on the side, I can have my creative time. Yeah, yeah. It's definitely definitely a balance. Yeah, for sure. I'm out. It's like, I'm trying to figure out when to when to do all the things because I am a very social person. So I like to do things out and about. And so it's like, how do I balance all of it?

Malisa Lieser 27:51

I don't really have that problem, because I'm introverted. I'm like, I can do one event a week. And that Yeah, I'd be good with that. Yeah.

Jenna Redfield 27:57

Because I feel like you come to quite a few that I've been to.

Malisa Lieser 28:02

Yeah, I do try. You know, but with working kids and stuff, I just can't get to everything. So I have to really pick and choose Yeah, what would be most valuable? And

Jenna Redfield 28:09

for sure. And what do you think is most valuable to you? Is it the people? Or is it the topic? Or what would you say?

Malisa Lieser 28:16

Yeah, I would definitely say the people. And as hard as it is, for me to be a networking person, I have definitely met some great people, by putting myself out there a little bit. And some opportunities have come my way because of it. So yeah, I think, you know, learning new things is great. But after a while, it really goes back to your relationships and who you know, and how you've treated other people. And they think of you when something comes to mind. That's a huge part of some, you know, being a business owner and being involved in these different networks.

Jenna Redfield 28:48

Yeah, cuz I definitely, it's hard. There's a few people that I know locally that have like multiple businesses, and I'm like, Well, I can't really like, pick you for one, like, you know, like, if someone's like, Oh, do you recommend someone for this? I'm like, Well, I don't really want to recommend that person. Because they have way too much going on, you know, versus like, oh, like this person? I know they do this. And that's kind of what they're like focusing. Yeah, their specialty. Yeah. And so I kind of remember people based on if it's like, a unique thing, you know, and so I always refer people if it's like, I know they do that. What you're literally asking for I know they do. I know. Yeah, cuz sometimes I feel like I do it all. I'm like, I'm

Malisa Lieser 29:24

good at it. Yeah, exactly. You can do it.

Jenna Redfield 29:26

Yeah. Like I've tried to niche down even within like video like I've, I do a lot of more like motion graphics and like animation stuff lately. And that's kind of what I want to be known for. And so when people I've had three or four people this week be like, can you film a video for me? I'm like, No, because that's not what I do. Like, I am trying not to do that and be known for that.

Malisa Lieser 29:46

Yeah, that's kind of similar with me. I've had people ask if I do like meal plans for people are planning out menus for people and I don't really yeah, that, you know, I'm not a recipe Korea, I use other people's recipes at my own house. Yeah, I love Pinterest for that. And I just don't really want to be responsible for telling people what to eat. I'm not a nutrition. Yeah, exactly, exactly. They have to find what works for them. But I can teach them the skills to plan nails and shop for those meals and do it in a cost effective and time efficiently. But I'm not going to tell you what to do. Yeah.

Jenna Redfield 30:21

Have you thought about partnering with someone that does that?

Malisa Lieser 30:24

Yeah, I have. I think the only you know, I just don't want there to be a liability issue because I'm certified in anything. You know, I post on my Instagram stories all the time. Like, here's what we're making for dinner and stuff like that, which is very non committal. I'm not pushing anybody. But yeah, I just feel like there might be a little bit of a liability issue, if I'm giving advice. How to eat or something. Yeah. Have

Jenna Redfield 30:48

you ever consider getting certified?

Malisa Lieser 30:52

I don't think, okay, I'm screwed. I was actually going to be a nurse. My first year college, I had to take a nutrition class, and I failed miserably. Like, I'm just not good at like, I didn't fail, but I just did not do well. Yeah, good with the science and the, you know, the very, like, minute details about stuff like that. And, you know, I, I'm not really into like the calories or how many carbs in this and stuff like that. That's just not my focus. Yeah.

Jenna Redfield 31:17

It's more just in general. Yeah.

Malisa Lieser 31:20

Like, I just like to cook. I like to make recipes. And I like to meal plan because it keeps me sane,

Jenna Redfield 31:25

for sure. And I think that's good to know your limits. And I think that's something that a lot of people struggle with is like, oh, but they're offering me money, I want to do it. I'm like, but then you're going to be miserable and hate it. And then you're going to be like, people be confused and be like, why are you doing that? When you've told me this is what you do? You know? Yeah, I'm pretty sure I've heard on this podcast, and others, like don't do things that you don't want to be known for. Or don't put things in your portfolio that you don't want people to hire you for, then you're just going to get down a niche that you are not interested in. Yeah, I totally agree with that. Because I I've had to just get rid of certain projects on my websites. I'm like, I don't want people to think I like to do this. If it's, I mean, I do a lot of custom stuff. So it's like, I'll do a custom for you. But I'm not going to like, show it on my Instagram or like I don't know, it's it's definitely a very interesting topic. But yeah, so that's, I don't know, I think it's like you attract the people that are looking for your services.

Malisa Lieser 32:21

Yeah. Or, I mean, just your personality, or like the way you do a certain thing. People will find that I'm pretty sarcastic and dry. And like, I'll do pretty much anything for a laugh. So you know, and I'm sure there's people who don't like my personality, and that's totally fine. Yeah, everybody's cup of tea.

Jenna Redfield 32:41

Gotcha. I think you're pretty easygoing. I think you're what you're talking about. But I think Yeah, I think that's so true, is the fact that you need to find the right people. I I feel that way, where I if I find someone, and I have two friends who do the same thing, I tender for the one that I feel like would fit that person better. You know, like, depending on like, maybe the similar morals or values or like, personality types. I mean, I just I tend to kind of promote certain people. I'm like, I'm actually really good at matchmaking. I've set up a couple couples this year. Yeah. You're totally a connector. Yeah, I am a connector. So it's like, when I look at someone I'm like, like, literally, the first thing I think about is Who can I who can I connect them with? And I did that at the your own way conference? Yeah. A few weeks ago, I kept being like, who would this person like, you know, because I feel like I've met so many people that I'm like, my wonder who they would connect with or something. So Oh, yeah, I'm sure so many good things have come out of collaborations. Oh, yeah. Like that any. And it was just so great. There was like probably like five or six people at that conference that I was friends with online that I finally got to meet in person. So that was really exciting. Katie, who was on the podcast last week, she was one of those people. Yeah, I just listened to that. Because Yeah, it was really fun. And like, I had been following her for a while. And so I was like, Oh, I finally get to meet her, you know, interested in and then I asked her on the podcast, so. And I feel like, because we are part of the same mastermind for a while, and I'm trying to figure out, masterminds moving forward, what the kind of overall processes and how we're going to structure them and just trying to figure all that out is kind of a little bit too much right now. So I'm like, I think maybe wait till like, 2018. It's a new year, new start. We'll try to figure something out. So yeah, I'm hoping that we can, because that was fun. I really enjoyed our master.

Malisa Lieser 34:28

Yeah, it is a good way to connect with people and kind of form closer relationships with a subset of the group.

Jenna Redfield 34:34

Yeah, because it was the western suburbs, those people that live like west of the cities, but I'm, I'm thinking like, I think it's gonna be more based on interest and like, you know, level, like maybe side hustlers or something. And we could have that kind of thing where it's not the same industry, but you're all doing the same thing where it's like, you're doing something on the side? Yeah. I mean, that could be something I don't know what we'll figure out. All that stuff. Probably in the future, because I do think it is valuable. But I'm just I don't think that I had the the right people in in the leadership roles that were at people I hadn't met, you know, it was just hard to like, keep track of everything. Yeah, I was like, if I, if I make it a little bit more easy to follow. I think it should be better. So

Unknown Speaker 35:17

yeah, I'm sure it'll work out.

Jenna Redfield 35:18

Yeah. Well, thanks so much for coming today. So tell us how we can find you all your links.

Malisa Lieser 35:24

Yeah. So on Instagram, I'm at Melissa Lazar, and I won't spell it for you. You can check it out in the show notes. Yeah. My website is Melissa, loser planning. And those are really the two places that you can find me usually I'm on Instagram stories, the most and post spread on my feed. I do not have a curated feed, but I just post when I think about

Jenna Redfield 35:45

it. Yeah. So yeah, that's awesome. Well, thanks so much for coming. And I'll talk to you guys next week. Thanks again for listening to the 20th collective podcast conversations with creatives with your host Jenna Redfield. Make sure to head on over to iTunes to support to this podcast so you don't miss a single episode. New episodes come out every Monday. Make sure to also leave us a review to let us know how we're doing as well as helping us grow our subscriber count. We also want to let you know that we have a website Twin Cities where you can learn more about us join our online directory learn more about events as well as join our Facebook community. Shout out again to Allison burns, who created all of our artwork as well as our logo, as well as Nicola whitelist. For the use of the song in the intro. I also want to say thanks to studio cork for letting us use the podcast studio that they have on site. Make sure to go to studio co worker calm to learn more about how you can start podcasting too. Thanks again for listening and I'll talk to you guys next week.