2.71 Launching A Skincare Brand, Getting Into the State Fair & Growing a Product Based Business

Launching A Skincare Brand, Getting Into the State Fair & Growing a Product Based Business

An interview with maker, product based company “Essence One” and their founder Lauren VanScoy

Bio: About four years ago I was a big ball of stress and anxiety after the birth of my daughter. It came on suddenly and crippled me socially as well as mentally. All I wanted to do was stay home with my family and I
was a mess even when I was hanging out with my closest friends. I could barely form sentences without stumbling over my words in social situations. This was a new feeling for me and initially I had no idea
what to do or where to go for help.
I found a counselor that diagnosed me with major depression that manifested as anxiety. The first step I took was medication but I knew I eventually wanted to try more natural ways of dealing with my situation.
That spring I was introduced to essential oils and that was the experience I needed to launch myself into my new passion. I decided to enroll in an aromatherapy
certification program in order to learn the science behind essential oils and aromatherapy through experts.
After receiving my Certification in Aromatherapy from Aromahead Institute, I founded Essential One, LLC, as a way to help people discover the benefits of aromatherapy and the advantages of replacing toxic products with all-natural replacements. Through studying phychoneuroimmunology and the means by which aromatherapy can mitigate our level of stress and support our immune system, it has become my priority to provide aromatherapy resources – to improve quality of life.
Aromatherapy has provided comfort and grounding during times of stress as well as times of joy and happiness. As a mother of two, trying to live a healthy life and raise my kids in a safe and toxic-free household, I am constantly trying to find ways to replace toxic personal care and cleaning products. I also enjoy customizing blends for people who have specialized needs and also conduct private aromatherapy sessions.
I am now studying to be certified in herbalism as well as international organic skincare. I will be constantly introducing new products inspired by my studies. I also appreciate suggestions on what I should offer next – so suggestions are welcome! Being a mom is hard! People warn you but you really can’t understand how much it messes with your life as you knew it, your hormones, your mind, your confidence, your time, your body, etc. and I think that is why we need each other more than ever. When I revealed my struggles with anxiety, I had so many people tell me they had the same struggles and even though their life looked perfect on Facebook, they were just has unhappy as I was. Lets be real people! Lets come together and find natural ways to deal with our stress and anxiety whether it comes from family, work or socially.
Finding a way to help people through Essence One has helped me so much. Meeting new people, my faith, helping people overcome emotional hardships, work and life with kids keep me busy and thriving. Essence One has provided a way to share how important it is to keep our immune systems strong, our stress levels low and our spirits high.

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Jenna Redfield is the leader of the Twin Cities Collective, the largest resource in the Twin Cities for bloggers, small business, entrepreneurs & creatives.

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